A curious mind is the key to understanding and shaping AI
The AI debate is loud right now. Tech giants are fighting for dominance, media headlines are painting a doomsday picture of disappearing jobs and economic upheaval, and everyone seems to have a strong opinion about where it's all heading. At our latest Hanegal, we decided to play it a little bit differently.

AI as a creative partner
We invited Andreas Refsgaard - digital artist and creative programmer - to show what happens when you worry less about AI replacing us all and start experimenting with it. Through his unconventional projects, Andreas demonstrated how AI, when used as a creative partner, can take you from rough idea to working prototype at a speed that changes how innovation actually happens.
The message was clear: AI is not the end goal. It's a means to an end. A tool - and a remarkably powerful one when it comes to bringing ideas to life fast. Think rough concept to working prototype in hours, not weeks. That speed changes how innovation happens, and it changes what's possible for creative teams willing to lean in.
“Inspiring, playful and extremely relevant. I was reminded that curiosity and experimentation are the key to understanding and shaping AI - not fearing it. I'm going home wanting to play more, test faster and use AI as a real creative force in my design work.”Ida Mathilde Sjølin Bauer, Graphic Designer

AI is not a genius oracle
But - and this is the part that doesn't get enough airtime - AI is also, fundamentally, quite dumb. It doesn't have taste, judgment or intent. And far from being a disappointing revelation, that's actually useful to know. When you approach AI as a dumb tool rather than a genius oracle, you stay in the driver's seat. You stay critical. You ask better questions, catch the nonsense faster, and shape the output rather than just accepting it. Experimenting with AI is precisely how you develop that critical eye.
In reality, nobody knows where AI is heading. Not the tech giants, not the commentators, not the researchers. And rather than being terrifying, that's actually liberating. The playing field is open. Curiosity and experimentation aren't just nice-to-haves - they're the whole strategy and can be a real driving force for innovation.
“It's the best Morgenbooster I've ever been to - and somehow the artistic angle made it more relatable than any business case would have.”Claus Lillerup-Rasmussen, Design Lead at Berlingske Media
The room agreed. And honestly? It's hard not to. There's something quietly powerful about approaching a technology this complex with playfulness and curiosity.
We’re wrapping up this Hanegal with one encouragement on AI: stay curious, start experimenting, keep innovating.
There are plenty of insights to keep you hanging around for a bit. Why don't you?

